OpenText World · 2024
OpenText
A personal place in the sporting world.
Original guest photos became AI sports characters inside personalized OpenText World 2024 trading-card designs.
Explore the event
Live credibility
Trusted in the room. Seen beyond it.
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At the eventEssence Festival
Sponsor activationPepsiCo
Produced forModelo
Produced forInformatica
Produced forNextiva
Produced forNRL
Produced forAdidas
Produced forCollege Football Playoff
Produced forDatabricks
Produced forYouTube Creators
Produced forMotorola Solutions
Produced forOpenText
Produced forNetApp
Produced forNasdaq
Produced forNASCAR
Produced forPetSmart
Produced forPetco
Produced forCaesars Entertainment
Produced forTELUS Digital
Produced forBODYARMOR01 / THE OPPORTUNITY
An experience with
a clear purpose.
The brief
Make a conference takeaway personal to the guest while retaining a consistent event identity.
The creative response
Place the guest inside a sports-character treatment, then frame the result as an OpenText World collectible.
- Experience
- Generative AI Trading Cards
- Environment
- Conference · Brand event
- Objectives
- Personalized takeaway · Guest participation
DOCUMENTED EVENT ACTIVITY
Real participation.
A documented record.
OpenText World 2024 · AI sports cards
- 471
- Photo sessions
- 454
- Email & text shares
- 192
- Email shares
- 262
- Text shares
Source: OpenText event analytics report. Sessions are capture sessions, not unique attendees. Email/text shares are recorded delivery actions, not social reach, confirmed views or unique recipients.
Personalized OpenText World 2024 AI sports trading-card design
02 / THE EXPERIENCE
The work, up close.
Explore the setting, the creative treatment and the personal details guests took away. Select any image for a closer look.
OpenText World 2024 sports-character card
Another branded sports-card output from OpenText World 2024
03 / BEHIND THE EXPERIENCE
Designed for the guest.
Built for the event.
Every detail had a job.
The event archive preserves three stages: original photos, AI originals and final prints. Branded final layouts combine the sports character, personalized details and the OpenText World 2024 identity.
What guests took away.
A collection of event-branded sports-card designs gives a concrete view of how an original portrait becomes a personalized collectible.
04 / THE SCOPE
What BoothMeUp delivered.
- 01Original guest-photo capture
- 02AI sports-character treatments
- 03Personalized branded card layouts
- 04Separate original, AI and final-print galleries
Bring these formats into your next brief.
Explore the experience pages for guest flow, customization, production planning and more examples. Your proposal defines the equipment and scope for your event.
YOUR NEXT EVENT
Make it your audience’s moment.
Start with the people, the space and the feeling you want them to leave with.
