Produced forAdidas
ExperiencesRed Carpet
Virtual Production Glambot
A real performance. An extraordinary world.
A robotic camera move places guests inside a custom digital world. The physical performance and virtual environment are designed as one branded film.
Space, setup & production details01 / 01
Virtual production · creative reference
Live credibility
Trusted in the room. Seen beyond it.
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Produced forBODYARMORThe experience / The opportunity
Build the scene around the performance.
A robotic camera move places guests inside a custom digital world. The physical performance and virtual environment are designed as one branded film.
For cinematic briefs that need a designed virtual environment, with the scene, camera approach and finished output tested together.
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Bookable custom-development experience
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Step into the directed capture area.
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Perform the planned movement while the robotic camera records.
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Receive the finished film after the virtual environment is composited.
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Begin
Step into the directed capture area.
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Create
Perform the planned movement while the robotic camera records.
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Take it with you
Receive the finished film after the virtual environment is composited.
The details that matter
Made for your event.
For agencies and sponsors
Develop a world built around the campaign, with art-directed environments, branded film openings and a guest delivery page.
What you receive
A robotic-camera guest film composited into the agreed virtual environment. This is a custom-development production, with camera system and delivery timing confirmed after testing.
Make it your own
Plan the virtual environment and robotic camera move together. A branded yearbook or campaign-film treatment can frame the finished guest clip with a coordinated opening, ending and delivery page.
Ways to build on this experience Optional pairings
Custom Event Fabrication
Carry the digital world into the guest’s physical arrival and capture setting.
AI Facial Recognition Event Photography
Document the wider event alongside the personalized guest films.
Each addition has its own creative, space and production requirements. Save the options that interest you to discuss them together.
For your production plan
Know before you book.
Agree the robot, tracking or compositing approach, capture space, lighting and rendering workflow together. Digital backgrounds do not eliminate the need for a safe robot operating area and onsite production space.
How is this different from adding a background after filming?
Virtual production coordinates the camera, guest direction and digital scene during the planned capture. A simple screen backdrop and a tracked virtual environment are different configurations; we confirm the appropriate approach through creative testing.
Can a physical set be part of it?
Yes. Foreground scenery, lighting and wardrobe direction can connect the guest to the digital world. The approved camera movement must work with both the physical set and the environment.
What should the agency provide?
Share the campaign world, visual references, brand assets, desired film length and delivery channels. Scene development, testing and approval happen before the event; the proposal defines the equipment and final output.
Your dedicated production team
A dedicated team handles the project, with our own staff operating the experience. Creative preparation, setup, guest guidance, and handoff are planned as one turnkey service.
Connectivity and venue coordination
We bring our own 5G connection, or plan Starlink for outdoor and remote events where appropriate. We confirm coverage and site conditions in advance, and coordinate marshalling yards when heavy load-in requires them.
Insurance and approvals
A $5M certificate of insurance is available on request. Send the venue’s certificate-holder details and access requirements to your project team.
How do we plan for queues and peak attendance?
Share the expected guest count, busiest arrival periods and operating hours. Capture, processing and collection may run at different speeds. We test the selected workflow before confirming capacity; extra kiosks or finishing stations are scoped where they solve a real bottleneck.
When should we supply artwork?
For a branded production, a useful target is physical-branding approval around four weeks before the show, digital creative around three weeks before, and final sign-off 7–10 business days before load-in. These are planning targets, not universal lead times; fabrication and custom development may need longer.
What should our agency, sponsor and venue provide?
Share the date, location, booth number, floor plan, hours, access windows and production contact. Send vector logos, brand guidelines, campaign messaging and required legal copy, with one creative approver. The final plan assigns power, connectivity, venue permissions and guest-flow responsibilities clearly.
How are guest data and sharing handled?
Agree the fields, consent language, gallery access, delivery channels and retention period before launch. Receiving a photo is not blanket permission for marketing. Uploading, generation and delivery depend on connectivity; the event plan should include a tested response to an interruption.
Space & guest flow20 × 20 ft initial planning block
A cinematic capture set coordinated with its virtual environment.
Select an area to explore its role in the experience.
AREA 1 / 3
Scene
The selected LED, projection or green-screen environment.
A guide to guest and crew activity. Equipment dimensions and physical positions are confirmed for your event.
Before the floor plan is finalized: Capture system, screen dimensions, lighting, robot safety plan and electrical requirements.
Recommended planning concept, not an engineering drawing or a guaranteed minimum. Queue space, accessible routes and venue-approved clearances must be agreed for your event.
Your next step
Make it your event.Start with a few details.
Tell us your date, venue and the feeling you want to create. We’ll help shape the experience and production plan.
Ready when you areNo experience selection is required to begin.
SECURE FORMPreparing your inquiry…
BOOTHMEUP RESIDENCY
One partner. Your next chapter.
A recurring mix of experiences. A team that knows your brand. A production scope and budget agreed together.
MONTHLY MOMENTS · SEASONAL CAMPAIGNS · AGENCY PROGRAMSBuild your Residency